At Evolve Digital Media Consultancy, we offer comprehensive digital analytics services to help your business make informed decisions based on data. Migration to Ga4 Service will include:
| Service | Description | Duration |
|---|---|---|
| Analysis Before Migration | A thorough analysis of your current analytics setup to determine the best approach for migrating to a new platform | 1 week |
| Event Tracking and Goals Mapping | Identifying key events and goals to track on your website or app and mapping them to your business objectives | 1 week |
| Recommendations Before Migration | Providing recommendations on the best analytics platform and setup for your specific needs | 1 week |
| Walk-Through on the New GA4 | A detailed walk-through on the new Google Analytics 4 platform, including its features, capabilities, and benefits | 1 day |
| 3 Months Support | Ongoing support and assistance for three months after the migration to ensure everything runs smoothly | 3 months |
| Timeline | Our services take just 3 weeks to complete, while others can take 6 weeks or more | 3 weeks |
Our team of experts has extensive experience in digital analytics, and we use the latest tools and technologies to guarantee accurate data tracking and analysis. With our assistance, you can gain valuable insights into user behaviour and make data-driven decisions to grow your business.
Contact us today to learn more about our digital analytics services and how we can help your business succeed.
Special Rate: $800 (U,P $1,500)
Choosing the right analytics platform is crucial for businesses seeking to track and understand user behaviour and make informed decisions. We know the importance of selecting the right analytics tool at Evolve Digital Media, and we are here to help you make an informed decision.
WHY HURRY? By July 2023, the current Google Analytics platform, Universal Analytics (UA), will no longer collect data. Your only option will be switching to GA4 or your important data is GONE when Google auto-switch it.
How does this change affect your business strategy? Here’s a comparison table highlighting the differences between Google Analytics 4 (GA4) and Universal Analytics (UA). Whether you are a small business owner or a marketing professional, our table will provide valuable insights to help you choose the right analytics platform for your needs.
| Metric | GA4 | UA |
|---|---|---|
| Users | Offers more user-centric tracking with advanced cross-device and cross-platform monitoring, including data integration with Google Signals. | Offers limited cross-device tracking with client-side cookies, resulting in less accurate tracking and difficulties with data integration. |
| Tracking | Uses a flexible and customizable event-based model to track user behaviour and engagement, focusing on events and parameters. | Uses a pageview-based model to track user behaviour and engagement, focusing on pageviews and session-based metrics. |
| Setup | Requires a new tracking code and updated website tags for migration, focusing on event-based tracking and measurement. | Can continue using existing tracking code and website tags, with limited event-based tracking and measurement options. |
| Bounce Rates | Uses machine learning to provide more accurate bounce rate measurements, taking into account engagement events and time spent on the page. | Measures bounce rate based solely on whether a user visits only one page on a site during a session. |
| Engagement Metrics | Offers more detailed engagement metrics, including scroll depth, video engagement, and outbound clicks. | Offers limited engagement metrics, focusing on time on site and pages per session. |
| Cross-device reporting | Allows for advanced cross-device and cross-platform reporting, focusing on user-centric tracking and data integration with Google Signals. | Offers limited cross-device reporting with client-side cookies, resulting in less accurate tracking and difficulties with data integration. |
| Customization | Allows for more customized and flexible metrics, with the ability to create custom dimensions and metrics. | Offers limited customization options for dimensions and metrics, with a fixed set of predefined options. |
Special Rate: $800 (U,P $1,500)